Press.
Coverage of Calm Authority and expert commentary by our founders on adviser communication, FCA compliance, and LinkedIn for UK financial advisers.


Could a LinkedIn AI platform be financial advisers’ ‘best kept secret’?
Profile of Calm Authority — built by a Chartered Financial Planner and a content strategist for the UK adviser market.
Risk Warnings Review to create ‘meaningful shift’ in advice communication
Harry Sims quoted on what the FCA’s Risk Warnings reform could mean for adviser communication.
Coverage live this week. Card slot reserved.
Press kit & founder availability.
Calm Authority is a tone-of-voice LinkedIn writing system for UK financial advisers. Built by Harry Sims (Chartered Financial Planner, 11 years in financial services) and Jayme Baggio (content strategist, 12 years across Channel 4, BBC Studios, Google).

Harry Sims · Co-founder
Available for comment on FCA financial promotions, Consumer Duty, AI in advice, adviser communication, and the LinkedIn behaviour of UK advisers.

Jayme Baggio · Co-founder
Available for comment on AI systems strategy, AI in the workplace, AI in media & content, and the broader AI & expertise economy.
